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About Jared's Leads: The Data Guy Who Wanted Better Lists
Jared’s Leads is a lead generation company and audience data company founded by Jared Knapp in 2008. After years working in B2B data, Jared built the company he wished existed: transparent sourcing, verified audiences, and real human support that continues after delivery.
Why Jared’s Leads Exists
Jared’s Leads founder, Jared Knapp, spent years working with data companies. He consistently saw one main problem: zero transparency. Data sellers would take the money and then ghost clients, never revealing the source of the names.
He watched companies grow frustrated because their mail didn’t reach the right places, and they spent thousands on campaigns that didn’t give them results. Jared knew that a targeted leads company should be better than that, so he started his own business to do things right.
In 2008, Jared’s Leads was born, a company that believes in truth, transparency, and helping you develop a plan that works. It’s a leads company that can:
- Provide audience counts.
- Ensure high data quality.
- Give you the list verification.
- Connect you with real human support.
Almost two decades later, that approach has earned an A+ BBB rating, repeat recognition on the Inc. 5000, and a roster of clients who keep coming back because the regularly refreshed data actually performs.
“If your data is right, you’re reaching the right person at the right moment with something that actually matters to them. That’s relevance — and relevance is what separates a campaign that converts from one that just creates noise.”
— Jared Knapp, Founder, Jared’s Leads
What We Believe About Data
When the company was founded in 2008, Jared Knapp established a set of rules that would remain in place to ensure Jared’s Leads stood for something honest. Four primary ideas show up in every list, conversation, and workflow built inside LeadWave:
Transparency
Every custom list has a clear story, including how it was sourced and verified, its decay rate, and more. It’s been that way since the company was founded in 2008.
Quality
We’ve seen clients cut list size by 40% and triple their response rate. Results vary by campaign and audience, but that’s why we believe in quality over quantity.
Execution
We believe in data with an additional execution plan. Instead of a spreadsheet gathering dust, LeadWave layers AI-driven responses and CRM automation to help leads convert.
Specialists
We know AI is the name of the game, but that’s not how we do things as a marketing data provider. There’s no self-serve platform. You get a real, human specialist on every order who knows the data, helps shape the targeting & can provide support after delivery.
Data Gets You in the Door. LeadWave Helps You Stay There.
Jared Knapp learned an important lesson after years in the data industry: even great leads can fail if follow-up is slow or inconsistent. Businesses were investing in targeted audiences but losing opportunities because prospects weren’t contacted quickly enough or nurtured through the sales process.
That’s why Jared’s Leads expanded beyond data and developed LeadWave, an AI-powered lead management and automation platform designed to help businesses respond faster, stay organized, and maximize the value of every lead. We don’t just give you a list and walk away. We help you use the marketing data to close deals.
LeadWave works alongside your audience data to support the entire customer acquisition journey, from first contact through ongoing engagement. Jared Knapp knows that speed is a key part of modern lead-generation solutions today.
What LeadWave Helps You Do
- Respond to new leads faster
- Automate follow-up sequences
- Nurture prospects through email, SMS, and voice
- Track engagement and lead activity
- Prioritize high-intent prospects
- Reduce missed opportunities
- Keep sales teams focused on qualified leads
From Data Provider to Growth Partner
When Jared founded the company in 2008, the mission was simple: provide better data with greater transparency. Today, that mission extends beyond list delivery.
Jared’s Leads helps you identify the right audience, while LeadWave helps maintain momentum after the first contact. Together, it creates a more complete approach to lead generation, prospect engagement, and customer acquisition.
“The fix isn’t a pep talk. The fix is a workflow that makes the right action the automatic action. When a lead comes in, the system should immediately kick off a sequence. The rep shouldn’t have to remember to follow up because the platform is already doing it.”
— Jared Knapp, Founder, Jared’s Leads
Our Journey: From Data Provider to Growth Partner
Jared’s Leads has evolved from a one-person mission into a full-service data and automation partner. Here are some of the milestones that have shaped the company over the years.
The Beginning & Establishing Operations
Jared's Leads was founded by Jared Knapp with a simple mission: help businesses reach the right audience through targeted marketing data and transparent sourcing practices. The company began serving clients from Malibu, California, providing targeted direct mail, telemarketing, and email marketing data to businesses nationwide.
Expanding Data Capabilities
As digital marketing evolved, Jared's Leads expanded its audience targeting capabilities, helping clients reach consumers and businesses through increasingly refined demographic, geographic, and behavioral segmentation.
Building a Reputation for Trust
The company's Better Business Bureau profile was established, reinforcing its commitment to transparency, customer service, and long-term client relationships.
Growth and Specialization
Jared's Leads expanded its B2B and consumer audience offerings, helping clients target decision-makers, specialty consumer segments, and niche markets across a wide range of industries.
A+ BBB Accreditation
The company earned official BBB Accreditation with an A+ rating, reflecting its ongoing commitment to ethical business practices and customer satisfaction.
Expanding Into Automation
Building on years of experience in audience data, Jared's Leads expanded into automation, lead nurturing, and AI-powered engagement systems designed to help businesses respond faster and convert more opportunities.
Continued Recognition
Jared's Leads earned continued recognition on the Inc. Regionals Pacific list, reflecting sustained growth and long-term client success.
Upwards & Onwards
Nearly two decades after its founding, Jared's Leads continues to help businesses connect with qualified audiences through targeted data, automation, and personalized support.
What Makes Jared's Leads Different
Explore How Jared’s Leads Can Help
We want you to see what we can do. Here are a few ways a data specialist at Jared’s Leads helps businesses get ahead:
Find new people
with targeted sales leads
Grow your B2B sales
with business leads
Reach more families
with consumer leads
Send better messages
with email lists
Fix your current files
with compliance-minded data services
Get in the mailbox
with mailing lists
Get the best lead-generation solutions
for your entire team
Jared Knapp and his targeted leads company are here to guide you. Since being founded almost 20 years ago, we’ve learned what works.
Ready to Build Your List?
[FAQs]
Frequently Asked Questions
Have a question about Jared’s Leads and our lists? Let us help!
Jared's Leads was founded by Jared Knapp in 2008 and has helped businesses reach targeted audiences for nearly two decades.
Jared Knapp is the founder of Jared's Leads. After years working in the data industry, he launched the company to provide more transparency, audience quality, and personalized support.
Jared's Leads provides targeted audience data, business leads, consumer leads, email lists, mailing lists, and lead generation solutions designed to help businesses connect with qualified prospects.
Jared's Leads combines transparent sourcing, verified audience data, free count estimates, and real human support. Unlike many self-service platforms, every project is reviewed by a data specialist.
LeadWave is the company's lead management and automation platform. It helps businesses automate follow-up, nurture prospects, and respond to leads more quickly.
Yes. Clients can work directly with a data specialist before, during, and after delivery to help refine targeting and answer questions about their audience.
Want to See What a Transparent Data Partner Feels Like?
Since our founding in 2008, we’ve helped thousands of companies. We’d like to help you, too. Don’t waste more money on lists that don’t work. Tell us who you’re trying to reach. We’ll pull a free count, walk you through the sourcing, and show you exactly what clean lists look like — no obligation.
